How do you increase email open rates so more subscribers read your emails? Today, according to Radicati email report in 2018, 281,100,000 emails were sent and received each day. By the end of 2019, the number of emails sent is supposed to … [Read more...] about 5 Ways to Increase Email Open Rates
Email Marketing
Case Study: Kelli Kelley – Purpose Driven to Support Families with Medically Fragile Babies
When I first met Kelli Kelley, I interviewed her on the Walking With Families podcast, that I co-created with the Ronald McDonald of Charlottesville, VA. What immediately stood out was Kelli’s passion for helping families in the neonatal intensive … [Read more...] about Case Study: Kelli Kelley – Purpose Driven to Support Families with Medically Fragile Babies
How to Build Better Relationships with Email Marketing
Two of my favorite activities are meeting new people and maintaining relationships. Today, I focus a lot of my time on serving customers and establishing solid relationships. I believe, relationships are our most important asset. What separates … [Read more...] about How to Build Better Relationships with Email Marketing
7 Reasons Why Email Newsletters are the “New” Business Model
Recently, I read an article that talked about how companies from news organizations, non-profits, start-up solopreneurs, and larger publishing companies were launching new businesses that were based on an email newsletter. The article even … [Read more...] about 7 Reasons Why Email Newsletters are the “New” Business Model
3 Steps to Build Your Author Audience
When it comes to selling and promoting a book one of the 1st things authors need to understand is how to develop raving fans. I call it audience building! You may be asking "What is audience building and how do you do it? Audience … [Read more...] about 3 Steps to Build Your Author Audience