by Charles George What do you know about your customers? The more you know, the better you can be of service. Plus, understanding your customer drives all your marketing. Understanding your customer allows you to segment your customer … [Read more...] about Segment Your Customers to Thrive
audience building
10 Characteristics of Successful Entrepreneurial Writers
by Charles George Being an entrepreneurial writer is more than just crafting compelling prose. It's about leveraging writing skills and expertise to build a thriving business. Entrepreneurial writers develop unique characteristics that set … [Read more...] about 10 Characteristics of Successful Entrepreneurial Writers
Forge Your Legacy – Your Dreams Can Live On, Even After You Die
Recently one Sunday morning, I turned on the radio while I was making breakfast. I heard this preacher who captivated my attention. I remembered listening to this same man on the radio many years ago. As I was listening, it occurred to me that this … [Read more...] about Forge Your Legacy – Your Dreams Can Live On, Even After You Die
Case Study: Kelli Kelley – Purpose Driven to Support Families with Medically Fragile Babies
When I first met Kelli Kelley, I interviewed her on the Walking With Families podcast, that I co-created with the Ronald McDonald of Charlottesville, VA. What immediately stood out was Kelli’s passion for helping families in the neonatal intensive … [Read more...] about Case Study: Kelli Kelley – Purpose Driven to Support Families with Medically Fragile Babies
10 Ways To Promote Your Content and Build Your Audience – Part 3
“My site doesn’t have a lot of traffic right now.” are the exact words I heard during our conversation. My response, “Your site doesn’t need a lot of traffic to be successful. It just needs the right type of people visiting your site. You only need … [Read more...] about 10 Ways To Promote Your Content and Build Your Audience – Part 3