by Charles George One of my core beliefs is there are no failures. Maybe this comes from being in direct marketing for nearly 20 years. With a marketing campaign, we can research, plan, and do our best to eliminate risk to ensure positive … [Read more...] about Leading with a Servant’s Heart
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Moving in the Direction of Your Goals
by Charles George What can you learn about reaching your goals from a dog playing fetch on the beach? Recently, I visited some friends at their vacation home. Early each morning, I took their Labrador Retriever, Moose, to the beach. While … [Read more...] about Moving in the Direction of Your Goals
The Science Behind Building Online Audiences
Recently, I watched a video online that was fascinating. It is the best video that I have found that demonstrates how audiences are built online. The video is from the 2009 Sasquatch festival. It starts with one person dancing during a concert. … [Read more...] about The Science Behind Building Online Audiences
What is your company’s most valuable online asset?
If we look at the different components of an online business, what do you consider your most valuable access? For this article, we will consider 5 components of an online business and analyze each's benefits and risks to determine which is the … [Read more...] about What is your company’s most valuable online asset?
Was Santa an Ambassador for Your Business this Year?
Santa Claus originated from a monk named St. Nicholas, known for his kindness and generosity, who was born around 240 A.D. Over the years, St. Nicholas' legend grew, and in 1773, he made his way to America when a New York newspaper reported Dutch … [Read more...] about Was Santa an Ambassador for Your Business this Year?