Over the past week, I had two speaking engagements, attended a workshop, and a conference. The first speaking engagement was for a class of startup business owners. Each year, I talk about market research and how to identify an ideal customer. … [Read more...] about Build Long-Term Relationships While Attending Conferences and Events.
I had the loot spread out all over my floor. Sorting through my Halloween candy, I could not wait to dig in. Sure, my Mom said to only eat a piece a day. Save it for later, she said. But there it was….the whole candy haul, spread out like a sugary … [Read more...] about Avoid Writer’s Block with the “Candy Crunched Method”
Did you know that according to the Campaign Monitor for the last 10 years email has generated the highest ROI for entrepreneurs and marketers? Not having an audience to read your books, or to interact and engage with is no fun. Not having an … [Read more...] about How To Turn Your Email List Into An Active Audience
Here’s what today’s most successful authors know about understanding their audience. I work with authors to empower them to reach more of their ideal customers, so they can build their audience and sell more books. The biggest mistake that I … [Read more...] about What Every Author Ought to Know About Understanding Their Audience
Over the last six years of my life, I have experienced my greatest joy and my most devastating challenge. The biggest joy was welcoming my son, Thomas, into the world upon his birth. The biggest challenge that I have ever faced in life is my … [Read more...] about 10 Life Lessons I Learned After Experiencing Life’s Greatest Joy and Most Devastating Challenge